Pune, June 2019: Owing to its vibrant history of monuments, melas, folk music, colourful attires and unique cuisines, India’s hinterland is a depiction of one of the most culturally vivacious people. Over time, due to modernization and industrialization, Indian states have witnessed a transition that many willingly accepted and withstood with and which has resulted it in being the perfect blend between tradition and modernization.
To overcome the frequent monotony and signal a shift towards modernization, the residents of Rural India have started incorporating elements in their personal spaces that resonated with a language not spoken by many. Builders and manufacturers of housing technologies, took this cue to add design to functionality. Based on this insight, Everest Industries, a pioneer in the roofing segment, who has been responsive and customer centric in its approach to product development and innovation, picked up this early trend and addressed the consumer preferences by introducing Everest Super – India’s first avant-garde, coloured fibre cement roofing sheets.
According to traditional requirements, the idea of roofing has been restricted to the sole purpose of providing a strong shelter and a necessary framework to houses. Everest managed to infuse design while enhancing and maintaining functionality by ensuring that the coloured roofing sheets are made from the finest quality cement and top quality paint, making it a durable product. The sheets are also fortified to be able to withstand natural elements and have added features for heat, water and fire resistance, a user friendly installation mechanism and a corrosion free experience.
The people of Rural India are now investing in roofing that is vibrant and which promises aesthetics values to their homes. Progressive designs and bright coloured roofs have seeped into the state - so much so that yellow, a trending colour for the year 2019 has been neatly paired up with green to create designs that are pleasing to the eye. Everest Coloured roofing solutions are available in multiple colours i.e. yellow, green, blue, copper, goldred etc.and have been gaining popularity since 2017 and is now spreading like a rainbow in different states of the country. Everest Super is not only applicable for housing, but can also be used for commercial structures which makes it a hit. Everest Super is available across the country at Everest outlets.
About Everest Industries Limited:
Everest is one of India’s leading and fastest growing building solutions providers. Incorporated in 1934, Everest has a brand promise of delivering Strength, Speed and Safety to construction. Everest today offers a complete range of new age building products for roofing, ceiling, wall, flooring & cladding solutions and also manufactures Pre-Engineered Steel Buildings for industrial, commercial and residential applications. Its building products and solutions are available in more than 1,00,000 villages and 600 cities in India and also in over 35 countries globally. Everest has designed, manufactured and erected more than 3,000 Pre-Engineered Steel buildings across 275 cities in India. Backed by innovation, the Company has continuously introduced modern products & solutions over last eight decades to meet the contemporary requirements of the construction industry.
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